Cleanmax Sparkle

    The Brief

    Cleamax Industries Limited is a manufacturer of great quality, high performing cleaning products, including the Cleanmax moisturizing anti-bacterial handwash, dishwash liquid, scouring powder and anti-bacterial no-rinse cleaner. The brief was for Intense to grow product awareness, customer base, drive sales.

    Our Approach

    To achieve the set objectives, we employed a number of tactics which included a TVC, digital Ads and Influencer marketing all in a bid to drive awareness and conversions.

    The Results

    CAMPAIGN METRICS

    Achieved

    Impression Share

    77%

    Cost Per Acquisition

    N800

    Return On Ad Spend (ROAS)

    8.9x

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