Customer sampling an FMCG product in a retail store as part of a lead funnel strategy converting awareness into purchase.
  • Emeka Num
  • Posted byEmeka Num
July 21, 2025

Crafting Effective Lead Funnels for FMCG Products: From Awareness to Purchase

Crafting Effective Lead Funnels for FMCG Products: From Awareness to Purchase FMCG...

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social-media-marketing-concept-marketing-with-applications
  • Emeka Num
  • Posted byEmeka Num
July 17, 2025

Optimising ROI with Geo-Targeted Mobile Ads for FMCG Brands in Nigeria

Optimising ROI with Geo-Targeted Mobile Ads for FMCG Brands in Nigeria Nigeria’s...

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isual showing Nigeria’s FMCG shift from shelves to TikTok—highlighting trends, tools, and strategies for staying relevant in 2025.
  • Emeka Num
  • Posted byEmeka Num
June 25, 2025

What Is FMCG Marketing in 2025? Trends, Tools & Strategies | Intense Digital

What Is FMCG Marketing and Why It’s Evolving Faster Than You Think...

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colleagues talking about Media Planning for FMCG Brands in Nigeria
  • Emeka Num
  • Posted byEmeka Num
June 24, 2025

Effective Media Planning for FMCG Brands in Nigeria

How to Build a Media Plan That Works for FMCG Brands in...

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Financial Brands Are Using Data to Fuel Growth
  • Emeka Num
  • Posted byEmeka Num
June 17, 2025

From Awareness to Action: How Financial Brands Are Using Data to Fuel Growth

How Financial Brands Are Using Data to Fuel Growth The finance sector...

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Data-Driven Digital Strategy in 2025
  • Emeka Num
  • Posted byEmeka Num
June 16, 2025

How Top FMCG Brands Are Winning with Data-Driven Digital Strategy in 2025

Why the New Attention Economy Demands a Data-Driven Shift There was a...

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Food Brand in a Competitive Food Market
  • Emeka Num
  • Posted byEmeka Num
May 25, 2025

Top 6 Marketing Strategies to Promote Your Food Brand

Top 6 Marketing Strategies to Promote Your Food Brand in a Competitive...

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Food and Beverage Industry Is Scaling the Wrong Things
  • Emeka Num
  • Posted byEmeka Num
May 23, 2025

The Digital Illusion in Nigeria’s F&B Industry

The Digital Illusion: Why Nigeria’s Food and Beverage Industry Is Scaling the...

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Why They Buy: Decoding Nigerian Consumer Behavior in the Food and Beverage Industry
  • Emeka Num
  • Posted byEmeka Num
May 21, 2025

Why They Buy: Decoding Nigerian Consumer Behavior in the Food and Beverage Industry

Consumer Behavior in the Food and Beverage Industry Nigerians buy for subconscious...

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Nigerian Food and Beverage Industry
  • Emeka Num
  • Posted byEmeka Num
May 14, 2025

How the Nigerian Food and Beverage Industry is Winning with Digital Channels

Understanding the Nigerian Food and Beverage Industry Let’s analyze for a moment....

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