The Brief

Cleamax Industries Limited is a manufacturer of great quality, high performing cleaning products, including the Cleanmax moisturizing  anti-bacterial handwash, dishwash liquid, scouring powder and anti-bacterial no-rinse cleaner. Cleamax brief was Intense to come up with performance metrics that would help grow product awareness, customer base, increase sales and revenue.

Our Approach

To achieve this the set objectives, we employed a number of tactics which included;

–  TVC

–  Digital Ads

The Result

The successful campaign outcomes demonstrated that the brand outperformed the goals set for the campaign.

It also tracked the product’s visibility, with the campaign receiving over three million impressions and twenty-eight thousand forty-three clicks.