How A Brand Should Communicate On Social Media In 2018

How A Brand Should Communicate On Social Media In 2018

How brand should communicate on Social Media in 2018 Communication is everything, it is the reason we have a relationship and the key thing that keeps it. It is one thing to communicate as a person and another thing to communicate as a brand. When it’s a brand, there’s so much consciousness that goes into…

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Brand Personality

Brand Personality: How to create it.

In social circles, people with great personalities thrive and so is the same in business. A Brand personality are a set of human traits or characteristics that consumers can relate to. A brand with a fully formed personality can leverage that built up equity in their brand messaging.  They can get people to relate better…

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Newsjacking

NewsJacking-Using trending news for your brand

Every day there’s some trending news, some funny, others not so much. However, once in a while, something trending can link so directly with your brand that you ought to seize the moment. This is called Newsjacking.  This is the art of injecting your brand into current trends. Recently, The Davido and Chioma “Assurance” trend…

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