Getting Things Done; Why Procrastinating Has Ruined Your Business

Getting Things Done; Why Procrastinating Has Ruined Your Business

Procrastination is the practice of carrying out less urgent tasks in preference to more urgent ones, or doing more pleasurable things in place of less pleasurable ones, and thus putting off impending tasks to a later time, sometimes to the “last minute” before a deadline.


Know the true value of time; snatch, seize, and enjoy every moment of it. No idleness, no laziness, no procrastination: never put off till tomorrow what you can do today. – Philip Stanhope, 4th Earl of Chesterfield.


The thing about procrastination is it doesn’t even matter if you manage to get work done in the end, you WILL regret haven wasted all that time on nothing.


Take a quick example; personally I am very enthusiastic about Search Engine Optimization (One of our core business offerings here at Intense) and I will basically read anything anyone writes about the subject for that reason alone. Keeping in mind that this process of getting websites to rank well in search is not magic and it takes a lot of work, planning and research – It makes sense that everything that needs to be done MUST be done in a timely manner if I am ever to meet my targets. Now Imagine I did not optimize one page or build links to another at the right time… And then a day to the deadline I am to file my reports I rush and do them, It makes sense that:

  1. I may not have done the work properly or to the best of my abilities and,
  2. I will have no results to show for whatever deadline I am trying to beat.


So how exactly do you hit your targets, achieve more with your business and even have time to spare for miscellaneous activities if you intend to procrastinate. It simply cannot work; procrastination cannot be a variable in the stew of efficiency you are trying to cook.


So here is our list of top 3 ways to beat procrastination:


  1. Make a To-Do list and use it

You need to make a list of things that need to be done in a specific space of time and make sure they are done in the allocated time.

  1. Set up your own rewards for getting tasks done in a timely manner

To super charge your To-Do above, you should setup a reward system of sorts that will inspire you to do even better. For example, a worker might get a bonus every time he exceeds his superiors expectations and targets, a kid might get a scoop of Ice-cream every time he/she gets a perfect score on assignments and so on… Same rule applies to you and your business. Trust me, it works.

  1. Focus on one task at a time

Don’t try to get too much done in too little time. Allocate your time appropriately and keep your expectations and goals realistic. This will better help you get things done properly, quickly and more appropriately!


Bonus Ball: It is always important to do your most important and most energy/time consuming tasks first… The singular most important task on your to do should be your priority.

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